About the Industry

Business and Finance is a vast vertical with a variety of disciplines. Analysts with credentials in this industry should be able to locate and synthesize information in the following areas:

Accounting - providing information that can help a client assess the overall financial health of a company.

Business Management - providing leadership and organizational structures within a company or sector.

Networking - providing contact information for clients to effectively make connections in a desired sector or industry along with ways to build these relationships once established.

Project Management - providing procurement and supply chain information, logistics, best practices, and trends for effectively managing a project, improving efficiency, and facilitating communication within the organization.

Planning - providing research that enables an organization to make an effective and informed decision pertaining to an expansion, acquisition, or investment.

Financial - providing information that enables the client to make investment decisions along with locating financial information and resources for businesses and industries.

Banking, Investments, & Insurance - providing regulations, overviews, or the top companies for multiple sectors, including neobanks, banks within a certain size, and all types of insurance companies.

Startups- source funding information for a potential business.


Industry Context

Clients tend to ask business and finance-related questions when they are making a decision. They might be trying to decide whether to break into a market or where to expand their current business, while others want information on their competitors so they can compete better in their industry.

Some of the most common types of questions are: